Anna Della Russo, of Japanese Vogue, is busy branding herself everywhere she goes, which is pretty much anywhere with a tapas bar. Marc Jacobs, the fashion designer, is taking over the West Village, which, like Poland, tends to get taken over a lot. One of his new shops is being "curated."
If I had been branded, maybe I'd be a box of Cheerios or that cute Geico gekko: something of substance, I would hope: oats and insurance.
Far:
Former Senator Alan K. Simpson will not be curating anything soon. He used to represent the half-dozen people living in Wyoming or Montana, impossibly beautiful places until they got branded. Speaking of his commission's report on reducing the national debt, he said: "It's time to lay it out on the table and let the American people chew on it."
Former Senator Alan K. Simpson will not be curating anything soon. He used to represent the half-dozen people living in Wyoming or Montana, impossibly beautiful places until they got branded. Speaking of his commission's report on reducing the national debt, he said: "It's time to lay it out on the table and let the American people chew on it."
Near:
Oh for the Days, when there were clear lines drawn between brands: republicans and democrats, Saks and Sears, Beatles-Stones. Now, we have so many choices, we cannot make decisions, and so we just buy them all. Ka-Ching!
You don't believe me? Ask yourself how long it took you, really, to buy that plain old cranberry juice you wanted? I'll bet you got Cran-Grape by mistake. It's okay, so did I.
Oh for the Days, when there were clear lines drawn between brands: republicans and democrats, Saks and Sears, Beatles-Stones. Now, we have so many choices, we cannot make decisions, and so we just buy them all. Ka-Ching!
Let's consider this: if we're not busy curating, does it mean we're being curated?
Near:
Home Buyers come and Home Buyers go, but they're not speaking of Michelangelo .
Funny thing, but, when ordinary people observe the extraordinary, they tend to still see ordinariness. Maybe they're waiting for someone to curate or brand for them, so they'll know what they're supposed to want.
Fortunately, I've been spending more time lately with some of the extraordinary ones. They tend to see with different eyes, hear with different ears. For them:
Noise! becomes Sounds, trains tooting "good-morning," "good night," and "home, safe."
Home Buyers come and Home Buyers go, but they're not speaking of Michelangelo .
Funny thing, but, when ordinary people observe the extraordinary, they tend to still see ordinariness. Maybe they're waiting for someone to curate or brand for them, so they'll know what they're supposed to want.
Fortunately, I've been spending more time lately with some of the extraordinary ones. They tend to see with different eyes, hear with different ears. For them:
Noise! becomes Sounds, trains tooting "good-morning," "good night," and "home, safe."
Old! becomes Wise, Seasoned, Dignified.
Acreage! becomes Park, Fun, Family
Traffic! becomes the Lane kids walking through the gate together, into the village.
There is no point in trying to curate or brand what is transcendent.
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